33rd America’s Cup Numbers

: Image via Wikipedia

With the 33rd America’s Cup finally in the books and the Cup safe and secured in hands of people that will hopefully honor the tradition of the Cup here are some of the numbers from the event. To see some of the marketing info please see the link below but I wanted to point out the internet numbers. Typical American media carried very little of the event so most of us stateside were left with the internet. Due to a prior engagement and a 4 hour delay in the race, I followed the final race on Twitter. Which was interesting in it’s own way.

I’ll have some more thoughts on the America’s Cup as start a new videolog for my site this weekend. Stay tuned for more in the future.

From Sailkarma.com

The 33rd America’s Cup in Numbers

The second successive victory for BMW ORACLE Racing against Alinghi on Sunday 14th February 2010 marked the end of the 33rd America’s Cup in Valencia. As an international sporting event it was without precedent in terms of the organization.

TV
39 TV channels acquired the broadcasting rights : Sky (Great Britain), Canal + (France), Teledeporte and Canal 9 (Spain), Eurosport (Europe), Show Time (the Middle East), ESPN (the USA) FOX Live (Australia), TVNZ and Sky (New Zealand).
15 hours of live broadcasting to 216 territories
27 hours of special programs
2,160 million potential viewing audience.

INTERNET (www.americascup.com)
2,800,000 visits
1,200,000 unique visitors
656,000 unique visitors watched the live racing direct through the official web site
(this audience does not include the streaming broadcasting by 350 other Internet sites worldwide)
346,000 was the record number of unique visitors, occurring on the 12 of February 16,000 Facebook fans and 13,000 followers on Twitter in the three official languages of all the communication of the Web (Spanish, English and French)
More than 300 articles published more in three languages on www.americascup.com